Free
Period tracking, cycle calendar, and basic insights — always free.
$0
/month
Get started free
- Period & cycle tracking
- Symptom & mood logging
- Basic fertility window
- Apple Health sync
- 5 Ava AI messages/month
Most Popular
Eve Pro
Full cycle predictions, premium tracking, and AI health insights.
$7.99
/month
or $69.99/year — save 27%
Subscribe — Eve Pro
- Everything in Free
- Advanced cycle predictions
- BBT & ovulation tracking
- Detailed health reports
- Priority Ava AI access
- Ad-free experience
Eve Family
Share Eve Pro features with up to 9 family members.
$9.99
/month
or $89.99/year — save 25%
Subscribe — Family
- Everything in Eve Pro
- Up to 9 family members
- Individual accounts for each
- Shared family billing
💬
Ava Plus
50 messages / month
Regular access to Ava for cycle questions, symptom guidance, and wellness insights.
$4.99/month
Subscribe — Ava Plus
🧠
Ava Pro
300 messages / month
Deep health conversations, personalized cycle coaching, and advanced symptom analysis.
$8.99/month
Subscribe — Ava Pro
✨
Ava Max
Unlimited messages
No limits. Full Ava access for comprehensive, ongoing AI health support.
$14.99/month
Subscribe — Ava Max
Beauty Free
Basic beauty tools to try skin analysis, virtual looks, and the skin diary.
$0/month
Start Free
- Basic selfie editor
- Basic skin profile & diary
- 5–10 free virtual looks
- 2–3 AI skin scans per month
- Watermarked exports
Glow Plus
Beauty and skincare tools for everyday users — no ads, more scans, watermark-free exports.
$4.99/month
or $39.99/year — save 33%
Subscribe — Glow Plus
- No ads
- Watermark-free exports
- 20 AI skin scans per month
- 50 product scans per month
- Unlimited makeup looks & skin diary
Most Popular
Glow Pro
Advanced beauty AI, analytics, and premium tools for serious skincare routines.
$9.99/month
or $79.99/year — save 33%
Subscribe — Glow Pro
- Everything in Glow Plus
- Unlimited fair-use skin scans
- Advanced analytics & progress tracking
- AI makeup look generator
- HD exports & premium beauty packs
Glow Elite
Creator-grade beauty access with premium exports and priority processing.
$19.99/month
or $149.99/year — save 37%
Subscribe — Glow Elite
- Everything in Glow Pro
- Unlimited fair-use Beauty AI
- Batch photo editing
- Creator export tools
- Priority processing & early access
Beauty Family
Shared Beauty access for up to 5 people — best value for households.
$14.99/month
or $119.99/year — save 33%
Subscribe — Beauty Family
- Shared access for up to 5 people
- Glow Plus/Pro-style tools
- Shared routines & progress tracking
- Family beauty planning
- Best value for multi-user households
Can I try Eve for free?
Yes. The free tier includes period tracking, symptom logging, basic fertility window estimates, and 5 Ava AI messages per month — with no credit card required.
How do I subscribe to Eve Pro?
Download the Eve app from the App Store, or subscribe on the web: sign in at app.helloeve.org and choose a plan — checkout is handled securely via Stripe.
Can I cancel anytime?
Yes. Cancel at any time from your App Store subscriptions, Google Play account, or from Settings in the Eve app. Your premium access continues until the end of the current billing period.
Is my health data private?
Absolutely. Your health data is encrypted in transit and at rest, is never sold or used for advertising, and can be deleted at any time from the app. See our
Privacy Policy for full details.
Do you offer a family plan?
Yes. The Eve Family plan ($9.99/mo) covers up to 9 people on a single subscription, with separate accounts for each family member.
Which Beauty plan should I choose?
Start with Beauty Free to try skin scans and virtual looks. Glow Plus ($4.99/mo) is great for regular skincare tracking. Glow Pro ($9.99/mo) adds unlimited scans and AI makeup tools. Glow Elite ($19.99/mo) is for creators who need batch editing and priority processing. Beauty Family ($14.99/mo) covers up to 5 household members.